Product Label: A1 Motor Oil (Spec)

Designer: Olga Ciocan (Olga.Ciocan@gmail.com)

Strategy: This project is for the fictitious brand A-1 Motor Oil. The concept was that high-end car owners would appreciate custom blend motor oil developed specifically for their cars. The labels highlight how these custom blends offer customized benefits and features for the owner’s specific vehicle.

Label Copy:

Label 1 Front

Driver: Samir

Vehicle: Chevrolet Corvette 1963

Oil Specifications: Synthetic, SAE 0W40, SN API Rating, ZDDP additive, Zinc 1440 ppm, Phosphorus 1320 ppm

Label 1 Back

CUSTOM BLEND PREMIUM MOTOR OIL

SAE 0W40. Synthetic Blend . High Mileage. 

This A-1 Custom Blend Premium Motor Oil is specifically engineered for your 1963 Chevrolet Corvette. It is designed to protect engines with 100,000 miles or more with a blend of synthetic and high viscosity index mineral oils, combined with custom additives to help protect against engine wear, compromised seals, and sludge buildup. API SN addresses pre-ignition and engine wear while lowering emissions and enhancing fuel economy. is specially engineered for classic and high-performance vehicles. This high-zinc formulation prevents wear on your flat-tappet camshaft and other critical engine components, along with a proprietary blend of rust and corrosion inhibitors for added protection during long-term storage.

Always consult your owner’s manual for specific recommendations. 

API SERVICES SN , SM,SL-RSAC GF-5

Formulated to:

  • Reduce oil consumption

  • Condition older seals

  • Minimize emissions 

  • Minimize sludge buildup

  • Prohibit rust and corrosion

  • Protect during long-term storage

WARNING: Avoid prolonged exposure to used motor oil as it is known to cause cancer in laboratory animals. Thoroughly wash exposed areas with soap and water. 

KEEP OUT OF REACH OF CHILDREN AND ANIMALS

Keep it classy, and don’t pollute. Recycle used oil at local collection centers

Packaged by: 

A-1 Motor Oil LLC

DISTRIBUTED BY A-1 MOTOR OIL LLC

1234 HOTROD ROAD DETROIT, MI 48127

MADE IN THE USA from domestic and foreign components 



Label Copy:

Label 2 Front

Driver: Sarah

Vehicle: 2024 BMW 750i xDrive 

Oil Specifications: European Car Blend; 5W-40; Full Synthetic Motor Oil


Label 2 Back

CUSTOM BLEND PREMIUM MOTOR OIL

SAE 0W40. Synthetic Blend

This A-1 Custom Blend Premium Motor Oil is specifically engineered for your 2024 BMW 750i xDrive. It is designed to keep your hybrid engine fully protected for up to 100,000 miles between oil changes. Composed of a unique blend of synthetic oils,  premium additives, and cutting-edge detergents, A-1 Custom Blend will guard your hybrid motor from damaging heat, friction, and sludge deposit buildup. We know you are dedicated to protecting the environment without sacrificing performance. That’s why this oil was created to cut down on emissions,  lasts longer between oil changes, and keeps your engine running at peak performance for the life of your vehicle.


Always consult your owner’s manual for specific recommendations. 

API SERVICES SN , SM,SL-RSAC GF-5

Formulated to:

  • Protect your engine for up to 100,000 miles between oil changes

  • Minimize emissions 

  • Minimize sludge buildup

  • Protect 

WARNING: Avoid prolonged exposure to used motor oil as it is known to cause cancer in laboratory animals. Thoroughly wash exposed areas with soap and water. 

KEEP OUT OF REACH OF CHILDREN AND ANIMALS

Keep it classy, and don’t pollute. Recycle used oil at local collection centers

Packaged by: 

A-1 Motor Oil LLC

DISTRIBUTED BY A-1 MOTOR OIL LLC

1234 HOTROD ROAD DETROIT, MI 48127

MADE IN THE USA from domestic and foreign components 


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